Since Newav launched in 2019, we’ve admired Gabrel’s passion for carefully sourcing, roasting and curating amazing coffees from all over the world. At SOW, we’re committed to spotlighting and showcasing the inspiring people who have contributed to each coffee's journey.
Newav’s talented approach to coffee and our community-focused storytelling come together in this celebration of coffee and people. In collaboration with Gab, we've selected this stunning Ethiopian coffee through our import partners, Melbourne Coffee Merchants.
Hadeso (pronounced “Had-ess-o”) is a privately-owned washing station that is located in the Shakisso ‘woreda’ (administrative district) in the Guji locality in Ethiopia’s renowned coffee region, Sidamo, in the south-east of the country. It is named after the ‘kebele’ (local village) of Hadeso. The washing station is one of ten owned and managed by Testi Coffee, a family-owned company founded by Mr Faysel A. Yonis. Hadeso produces exceptional washed and natural processed lots.
Coffee is delivered daily to Hadeso by around 850 small local coffee growers. The majority of these families farm organically on tiny plots of land, which average just 2–5 hectares in size. Coffee is their main cash crop and grows alongside food crops of corn, grain and bananas, under the shade of native Birbira, Wanza, and Acacia trees. The average elevation of the farms in this region is very high – around 1,900–2,050m above sea level – and this, combined region’s cool temperatures, is ideal for the slow ripening of coffee cherries, leading to denser beans and a sweeter, more complex cup profile.
With sweet notes of Blackberry, a medium Tangerine citrus acidity with Lychee and dark chocolate, this smooth coffee delivers on all fronts - makes a clean fruit-forward espresso and goes down a treat as a filter.
From both team Sow and Newav - we hope you enjoy this stunning coffee!
Ethiopia, Hadeso (Natural) - 200g
Region: Sidamo, Ethiopia
Station: Hadeso Washing Station
Producers: 850 Smallholder Farmers
Altitude: 1,800 - 1,950m Above Sea Level
Varieties: Bourbon, Typica, Heirloom varieties